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Vertica Unify 2021 – Day 2 keynote spotlights a noble cause

Mike Perrow, Senior Product Marketing Writer/Editor
July 21, 2021

At Vertica Unify 2021, the focus this week has been on the techniques and best practices around data analytics. Naturally. There’s a lot of technology to cover in this space, and we’re delighted to have so many of the best and brightest minds in virtual attendance, helping us deliver, explain, and demonstrate these things. And,...

The Climate Corporation awarded for outstanding AI/ML: We’re all winners with sustainable agriculture

Cheryl Bradstreet
June 28, 2021

The Climate Corporation, a subsidiary of Bayer, aims to help all the world’s farmers sustainably increase their productivity with digital tools. The Climate FieldView™ platform provides farmers with a comprehensive, connected suite of digital tools aimed at mitigating risk and optimizing farm productivity. As Vertica’s customer references manager, I gather stories around what our users...

Taking the pulse of cloud adoption trends: The Flexera “State of the Cloud” report

Jeremiah Morrow, Senior Industry Product Marketing Manager
June 23, 2021

Before I joined Vertica, I worked in the cloud services world, first for a reseller and then for a Cloud Services Provider (CSP). During my time in this space I followed cloud adoption trends closely by necessity, and one of my favorite sources of data on the subject was RightScale’s (now Flexera’s)  “State of the...

Vertica 10.1.1 Goes Beyond Analytics with Support for Azure Cloud, Kubernetes, and Containers

Jeff Healey, Sr Director, Vertica Product Marketing at Micro Focus
April 30, 2021

With each release of Vertica, you can always count on major enhancements and features to help you address each step of the predictive analytics process with even more analytical functions and end-to-end machine learning capabilities. While Vertica 10.1.1 includes support for the latest version of PMML, 4.4, some useful new analytical functions, and a new...

Sharing Data without Sharing Revenue

Joy King, VP Product & GTM Strategy, Vertica
April 5, 2021

As data continues to become of one the most valuable intangible assets on the balance sheet, monetizing that data is a topic in every board room. There are many ways to monetize data, including data brokering – a well-known concept in most industries:  organizations sell customer data to others, primarily for advertising, email marketing, cross-selling,...

More than Just a New Name – Vertica Unify 2021 is Now Open to Free Registration

Joy King, VP Product & GTM Strategy, Vertica
March 31, 2021

Since the early 1990s, the term “Big Data” has been widely used, even as the definition has changed from gigabytes to petabytes and beyond. For Vertica, the focus is not just about data, or data clouds, or data lakes, but instead, it’s about the power and the potential of a unified analytics—driven world. Data will...
Telecom 5g on Cloud

Telecom Companies: To Cloud or not to Cloud? Is that even a question?

Jeremiah Morrow, Senior Industry Product Marketing Manager
March 17, 2021

By this point, probably millions of words on the Internet have been dedicated to articulating the benefits and drawbacks of the public cloud. As the title of this post suggests, I’m not here to convince you one way or the other: The benefits of the public cloud are real (as you probably know), and if...

Leveraging Cloud Object Store Technologies for On-premises Analytics

Steve Sarsfield, Vertica Senior Product Marketing Manager – Partner Ecosystem
March 11, 2021

Today, we are pleased to announce that our team will now support Vertica in Eon Mode for Dell EMC ECS (Elastic Cloud Storage). Our developers have verified the combination. It addresses a new trend in analytics, namely the use of object store, both on-premises and in the clouds, as the primary storage medium. When you...

Constellation Research Names Vertica to ShortList for Hybrid-Cloud and Multi-cloud Analytical Databases

Jeff Healey, Sr Director, Vertica Product Marketing at Micro Focus
February 24, 2021

What a week of industry recognition for Vertica. Today, Vertica announced that it was named to the Constellation ShortList™ for Hybrid-Cloud and Multicloud Analytical Relational Database Management Systems in Q1 2021. What is the Constellation ShortList? According to Constellation Research, the ShortList focuses on RDBMSs that can deliver the ultimate in analytical query performance even...

Do you really want to outsource your data and analytics?

Marc Heimlich, Director, Technology Sector, Vertica
February 23, 2021

As a nine year veteran of the Big Data business, I’ve seen the shift from transactional data stores like Postgres, SQL Server and Oracle to OLAP offerings from the likes of Greenplum, Aster, Vertica, and ParAccel, to the rise and fall of Hadoop Data Lakes, and now the shift to cloud, object storage, and serverless...

Vertica named by InfoWorld as one of 8 databases supporting in-database machine learning

Mike Perrow, Senior Product Marketing Writer/Editor
February 22, 2021

A Feb. 17 article in InfoWorld names Vertica as one of eight analytical platforms that offer in-database machine learning “right where your data resides.” Authored by contributing editor and reviewer Martin Heller, the article validates two of Vertica’s long-held principles: flexibility in ML modeling and training, and the ability to analyze data without transmitting it...
Rocket to Moon with Vertica version 10.1

Vertica 10.1 Rockets Data Analytics to the Next Level

Paige, Vertica Open Source Relations Manager
February 1, 2021

As of February 1, 2021, the new version of Vertica rockets analytical database technology to the next level. Vertica 10.1 continues to show our commitment to broad, powerful in-database machine learning by including our most requested algorithm – XGBoost. Management Console makes administering Vertica in the cloud even easier. Support for complex data types in...