Vertica Blog

Joy King

VP, Vertica Product Management & Product Marketing

Joy leads Vertica’s Product Management and Product Marketing organizations and is responsible for business strategy, product roadmap and go-to-market initiatives. Joy has spent three decades in the software industry and is a passionate believer in the power of predictive analytics and the need for every company to become an industry disruptor.

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How Vertica uses limitless big data analytics to blow past small-scale vendors

Joy King, VP, Vertica Product Management & Product Marketing
March 2, 2020

As time moves on, so does data. What was once big is now small, and what was once considered fast is now not even good enough. Ten years ago, Vertica found its place in the market with New Economy companies who were not just disrupting traditional industries but creating new ones. Social media exploded, wearables...

The Vertica Big Data Conference Choice Challenge

Joy King, VP, Vertica Product Management & Product Marketing
February 24, 2020

Over the years, we’ve had remarkable feedback about the . (#VerticaBDC) How does it get better than this? And just to be clear, we know the three people who said “no,” but that’s a story for another day. However, I cannot lie. We have received consistent feedback about one problem that virtually all attendees face...

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Vertica’s Eon Mode – New Architecture for Flexibility, Performance, and Savings

Joy King, VP, Vertica Product Management & Product Marketing
January 21, 2020

Vertica was born in the age of the enterprise data warehouse (EDW) appliance, in 2005. At the time, the EDW appliance was a great idea – a relatively simple bundle of hardware and software. You plugged it in, and it worked. This single box came with a lot of services, too. But it also came...

Vertica Big Data Conference 2020 – Are You Excited Yet?

Joy King, VP, Vertica Product Management & Product Marketing
October 25, 2019

The Vertica Big Data Conference (BDC) clock is ticking and my excitement is growing by the minute! I want to make sure that our Vertica community is up to date on the latest news, especially some of the General Session speakers and Breakout tracks. And let’s not forget one of the most special components of...

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Can a 100-Year Old Business Innovate with IoT Analytics?

Joy King, VP, Vertica Product Management & Product Marketing
October 11, 2019

One of my greatest pleasures is dining out at all the amazing restaurants here in the Raleigh, Durham and Chapel Hill area of North Carolina. I am always amazed and so proud of the innovative and authentic ethnic cuisines that have made the Triangle a nationally recognized foodie community. I think about the complexities of...

Bullet train rendering with Vertica on side, and zooming effect with "Depot" sign behind

Vertica in Eon Mode Depot – Where Did You Go?

Joy King, VP, Vertica Product Management & Product Marketing
October 3, 2019

Separating compute from storage is such a hot topic these days. “Instance types” and “S3 Object Storage” are core to the language of the public clouds (unless you’re Azure, then substitute S3 with Blob but leave the Object Storage part). This next-generation architecture enables so many operational and economic advantages – workload isolation, elastic scaling,...

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The Vertica Academy Is Open for Learning

Joy King, VP, Vertica Product Management & Product Marketing
September 9, 2019

One of the greatest impacts from digital transformation, both from a personal and professional point of view, is not just the democratization of data - a very popular topic here at Vertica! - but the democratization of knowledge. Today, we are excited to announce the new, a platform that offers self-paced, technical training and certifications...

Vertica Scores Big in Customer Satisfaction

Joy King, VP, Vertica Product Management & Product Marketing
July 20, 2019

After more than a decade in enterprise sales, I confess that my least favorite experience is being forced to buy anything that requires me to engage with a salesperson. I do all my research online, read reviews from multiple sites, and talk with trusted friends and business colleagues to get their opinion on any of...

Save the Date, Vertica Big Data Conference, March 30 - April 2

Save the Date for the Vertica Big Data Conference

Joy King, VP, Vertica Product Management & Product Marketing
March 27, 2019

The next , hosted at the brand-new Encore Boston Harbor Hotel in Boston, Massachusetts! In our very crowded and noisy market, there are more tradeshows and conferences than there are days in the year. So why should anyone be excited about this? The BDC is special. I say that not only because I’m passionate and...

Open Source Software is Free, Like a Puppy

Joy King, VP, Vertica Product Management & Product Marketing
March 4, 2019

Open source software has a long and inspiring history. In the very early days of software itself, academic collaboration was the norm. But in the late 70’s and early 80’s, manufacturers increasingly copyrighted their technologies, protected their source code, and required licensed use of software. The era of commercial software was born. Freedom! Richard Stallman...

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Only the Strongest and Boldest Data-Driven Companies Will Survive

Joy King, VP, Vertica Product Management & Product Marketing
February 25, 2019

One of my favorite analyst quotes comes from Ray Wang at Constellation Research. It’s simple, it’s direct, and it’s scary - “Digital Darwinism is unkind to those who wait.” I have quoted it many times as a proof point for why traditional companies must evolve and adapt if they are to survive. The fundamentals of...