Powering analytics for the world’s leading data-driven communications, media, and entertainment companies

deltaDNA, the games industry’s leading real-time analytics and marketing platform, uses Vertica to increase player engagement by up to 350%, helping to drive retention and loyalty. The results:

• Solution processes 99.9% of messages within 200 milliseconds, enabling games to respond to player behavior in real-time
• More sophisticated big data analytics provides foundation for improved market insights and competitive advantage
• Customers have seen a six-fold revenue increase after implementing deltaDNA solution

Vertica delivers sophisticated data analytics, allowing leading content discovery platform Taboola to serve more than 450 billion recommendations of articles, blogs, videos, products and apps to more than 1.5 billion unique users every month. The results:

• Produces relevant, accurate, and timely reports by analyzing more than 30 TB of new data each day
• Increased query speed performance, and faster data loading and processing
• Scalable solution to follow Taboola’s predicted growth

Vertica delivers data-driven personal insights into 300+ million users through Catch Media’s Analytics and Engagement Intelligence platform, driving lifetime value and increasing revenue. The results:

• 50% increase in engagement through data-driven segmentation
• Management of one-to-many relationships with flexible data hosting options
• Unlimited historical data querying without need to pre-aggregate

ivi, the largest online streaming service in Russia with monthly audiences of over 48 million unique visitors, uses Vertica to gain deeper insights on content consumption patterns and advertising metrics for faster and more dynamic decision making. The results:

• Significantly improved analytical query speed for more detailed business reports
• Supports management decision-making based on operational analytics and reporting
• Accurate payments to copyright holders and advertisers