SO1
Cloud-based Vertica Analytics Platform underpins most advanced AI retail promotion solution

Overview: SO1 stands for Segment Of One and that describes its business model perfectly. SO1 helps retailers optimize and personalize the promotions they offer their customers.
Challenge: Deploy data analytics solution in Azure cloud environment to support sophisticated AI and machine-learning for personalized consumer promotions.
Results:
- 1 day transition from existing solution to Vertica
- Superior compatibility and integration capabilities
- High performance enables fast query changes and data processing
- Cost-effective combination of Vertica’s scalability and elastic cloud environment
“Leveraging Vertica’s integration capabilities, unparalleled scalability, and high performance, we have delivered an automated end-to-end solution which runs autonomously and requires little to no manual effort.”
- - Stephan Visarius, Director of Customer Acquisition and Success, SO1